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marketing tips  Selling yourself and your business is a daily activity. A feeble marketing effort yields little business. If you're looking to grow your business (and really, who isn't?), this section includes hints and tips to help make the phone ring and keep clients coming through the door.

Newest Articles Make Your Marketing Pitch in a 30-Second Elevator Speech You don't get a second chance to make a good first impression on potential clients. Make it a positive one with a focused and interesting elevator speech. Read on for tips and sample speeches to help you craft your message. More... Law Firm Marketing Functions: A Forensic Review The roles within the marketing and business department in a law firm can vary, but each is focused on profitability. Do you have sufficient marketing staff to advance to the next stage in your business? Have you satisfied requests for marketing support? If not, it’s likely time to build up your team. More... Leveraging the Media to Help Grow Your Practice You see your competition on the six o’clock news being described as a leading legal expert. You say to yourself, “I could do that. Why didn’t the reporter call me?” This article will help you gain the media’s attention effectively and without having to hire a high-priced public relations firm. More... Drop Your Hook Where the Fish Are: Market at Trade Shows There's no better way to establish effective prospect relationships than by establishing a presence for your firm at industry trade shows and association meetings. By properly researching and targeting your attendance, you can meet more prospects in one day than you might otherwise meet in months. More... Stop/Start: Replace Unproductive Marketing Strategies with Winning Techniques When you’re grinding away on files and working on challenging matters, you don’t have time to spin your wheels. If you’re still marketing your firm the same way you did five years ago, those wheels are spinning. You can promote your firm better, faster, and more efficiently just by making a few changes in your approach. More... Other Articles Five Ways to Measure the Success of Your Marketing Efforts New Media Marketing: Blogs, RSS and Podcasts Law Firm Branding: Define Your Market; Focus Your Message Marketing Matters: Branding Your Law Firm How to Get Law Firm Press Releases Noticed A Practical Guide to Creating Your Own Year-End Report Five Keys to Building a Referral Marketing Program A Lawyer’s Guide to Dealing with the Media Clients Mean Business A Marketing Assist Network News Where Are the Clients? First Impressions The Differentiation Equation The Marketing Marketplace First Principles Time Well Spent Commercial Breaks: Advertise Widely and Wisely for Maximum Effect Introducing: the Cyber-Client Building a Better Web site

Quick Tips Practical and concise tips on marketing your practice. Podcasts Leveraging the Media to Help Grow Your Practice Client Recognition Ideas More podcasts Resources The Small-Firm Marketing Guide Newsfeeds Feed of the Week More blogs/RSS feeds at blawg.org. Links & Blogs Amazing Firms, Amazing Practices Larry Bodine's Professional Marketing Blog Law Biz Blog LawPracticeToday - Marketing Law Practice Management Blog Legal Marketing Blog Legal Marketing Canada Legal SEO Blog